Critically Evaluate the role of Neural Structures in...

The brain can be considered the most complex organ in the body and the centrepiece of the nervous system. Although the brain works as a unified whole, neuroscientists have identified areas within it that perform specific functions. This makes the brain interconnected by three different layers: the central core, the limbic system, and the cerebral cortex. All of which contain structures that regulate everyday life and psychological function. Memory refers to the persistence of learning in a state that can be revealed at a later time (Squire, 1987). A memory is a network of neocortical neurons and the connections that link them. That network is formed by experience as a result of the concurrent activation of neuronal ensembles that†¦show more content†¦Due to this, it has been deemed difficult to determine which deficit is the consequence of which part of a lesion. To overcome this problem, other methods are being used to aid in the visualisation of memory processes in the healthy parts of the brain. These come in the form of functional neuroimaging studies using Positron Emission Tomography (PET) and Functional Magnetic Resonance Imaging (fMRI). These studies have allowed researchers to target specific memory processes using targeted psychological experiments. However, with all psychological experiments, there are limitations to using neuroimaging equipment. PET and fMRI attain their signals from local changes i n blood flow or metabolism correlated with neural activity rather than from brain waves (or signals). The local vascular changes affect the distribution of an injected radionuclide (e.g. O15) in PET or magnetic properties that are blood-oxygen level dependent (BOLD) in fMRI. The indirect measure of neural activity limits the temporal and spatial fidelity of activations. Given the supposed role of the hippocampal system in encoding memory in long-term stores, researchers have eagerly tried to address this issue using PET and fMRI. One way in which they attempted to find evidence to support this involved face encoding and recognition in episodic memory. Episodic memory encoding is the process by which the experience of an event isShow MoreRelatedFrom actions to empathy and morality9042 Words   |  37 PagesJournal of Economic Behavior Organization 77 (2011) 76–85 Contents lists available at ScienceDirect Journal of Economic Behavior Organization journal homepage: www.elsevier.com/locate/jebo From actions to empathy and morality – A neural perspective Istvan Molnar-Szakacs a,b,c,âˆâ€" a b c Tennenbaum Center for the Biology of Creativity, University of California, Los Angeles, CA 90095, USA Department of Psychiatry and Biobehavioral Sciences, University of California, Los Angeles,

Essay about Bad Influences of the Internet - 879 Words

THE BAD INFLUENCES OF THE INTERNET The ‘Internet’ is one of the most used search tool on the earth, used by majority of the world’s population for research, communication, conveniences, entertainment and much more. Over the years, cases in relation to negative transformation of human behaviors, where people are becoming emotionally depress, horrified, vulnerable, addicted through the internet has become a serious problem for many people around the world, including us. Internet gaming is one of the most common problem of which many people around the globe are facing in their daily lives. Addiction, one of the serious problems with internet gaming have caused severe changes to their behavior and attitude to life. Majority of teenagers and†¦show more content†¦Many cyber chats, although good for online communication however also has the potentials to cause emotional distress. Insults, profanity, humiliation and much more are some of the causes of which resulted many people to depression, suicide to ‘get out of this misery’. Through social networking, online reputations are being humiliated through verbal communications or offensive images that are being posted up onto social networking sites, such as Facebook. Chanelle Rae, a 14-year-old former student at Geelong’s Western Heights College, took her life on Friday the 17th of July 2009 in another cyber bullying incident, of which Chanelle’s mother, Karen reported t o 3AW radio on the 21st of July 2009. Her mother reported, ‘she wanted to die because of the message that was given to her that night.,’ This highlights the fact that lives can also be lost while having the benefits of social networking on Facebook, Bebo, Twitter and much more. Thus shows that social networking can have a severe impact on many of our lives through what we say or post online. In relation to privacy, social networking and many other genres of the internet are one of the main and easiest places to track down people, many naà ¯ve victims, posts up their details on their profile, making it easy to enable stalkers or strangers to have advantage of virtually meeting you. This problem has caused many families to live in fear, not knowing how vulnerable they are to the outside world, whereShow MoreRelatedInternet Addiction Essay765 Words   |  4 Pagesfrequently and there are lots of violent video game affect adolescences have bad habits, the main reason is they get addicted to the internet. Huge negative effects appear if teenagers get addicted to the internet, including can not live without a cell phone, internet addiction disorder and there are negative effects of the internet violent game. 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The internet has changed us in many ways, but it has pros and cons to the users of the internet. The internet helps students, teachers, and doctors and give ways to save money. Typewriters were used 100 years ago because there was no internet, but with internet now we change our culture and society. The invention of the internet was a turning point in historyRead MoreTeenagers And Social Media1081 Words   |  5 Pagesbut this simply isn’t the case anymore. Teenagers and young adults have major influence in the world today they influence culture, communication, technology and most importantly other teens. More than ever before teens have control over more than their own mind, they get to choose not only what is popular but also where our technology advances to and how we communicate. There are people that argue that social media is bad and that we simply shouldn’t have it and while these people are way in the minorityRead MoreSocial Media And The Internet1564 Words   |  7 Pagesand the Internet. Many years ago, before phones and computers were invented, simply going outside to play was a great way to spend time with friends and be entertained. Technology has evolved greatly since these days. Teens can communicate, post pictures, and search anything on the Internet nowadays. Although social media is a very big hit in this century, the real question is, is it safe? What does the use of social media and the Internet lead teens to do? Social media and the internet have causedRead MoreThe Insignifcant Dispute of Internet Addiction740 Words   |  3 PagesThe Insignificant Dispute of Internet Addiction Internet came into China in late 1990s. At first it was only a toy in some elites’ hands. During that time, many leaders of Internet industry 10 years later appeared. They believed that as time goes by, Internet will certainly be popularized into everyone’s house, and it will certainly become a good helper of people’s shopping, entertaining, and especially educating. 15 years past, their first prediction came true, but the latter did notRead MoreMass Media And Its Impact On Society1306 Words   |  6 Pagestelevision, newspaper, magazine, radio and Internet (Nariman,2011) . It is a large pool of information from where every type of information can be extracted and is widening more and more. Mass media influences the society especially the younger generation and shape their opinions and decisions. The study of the impacts of mass media requires a great understanding. Mass media have both negative and positive influences on the younger minds and understanding these influences is one’s social responsibility. StartingRead MoreEssay on Implications of Internet Usage on Students Attitudes1584 Words   |  7 PagesSTUDY. Internet means a global computer network providing a variety of information facilities of communication, consisting of interconnected networks use the standard of communication protocols (www.oxforddictionaries.com). Internet was created in October 1969 in United State (simple.wikipedia.org). In Malaysia, internet expected to start year 1995 and increase the usage to public in year 1996. Among October to November 1995 through MIMOS study, found there is 20 thousand internet users in MalaysiaRead MoreRace After The Internet by Lisa Nakamura and Peter Chow-White 1411 Words   |  6 Pagespeople think it is acceptable to racially profile others? In almost any situation whether it is in public, in your own home or the internet most people seem to partake in racial profiling in one way or another. Typically this is done by discriminating someone purely based off of skin color or by stereotypes they may have heard in the past. But what does the internet have to do with this? There a re a couple instances which have been shown throughout the media that are good examples of this. The firstRead MoreSociology assignment on primary and secondary groups1521 Words   |  7 Pagesbeliefs weaved in with my own. My family had laid down the basis of who I am today. The choices I make are a lot because of the influence my family has had on the development of my morals and ideas. Another primary group is my friends. I don t have a wide circle of friends like some people do. I do have a small group that knows me well, just as much as I know them. Their influence is almost as great as my families. After all, after a certain age the people you are around more is your friends more than

Walmart in India Compounded Annual Growth Rate

Question: Discuss about the Walmart in Indiafor Compounded Annual Growth Rate. Answer: Introduction Walmart is one of the largest corporation in the world. It is a public organization and a chain of retail or grocery stores. The company has closet to 12,000 stores in different parts of the world. The company has its stores in developed regions like USA, Europe, Australia. The next logical step for Walmart is to expand in the developing and emerging markets like India. The retail industry is a booming industry and it is expected that the industry would continue to grow at a CAGR (Compounded Annual Growth Rate) of 6%. The competition is high in the industry; however, the market is not fully saturated. There is a scope for large players like Walmart to expand its business in emerging markets. Walmart is a market leader in retail industry with close to $500 revenue (Baron Capo, 2017). The objective of this paper is to analyse the internal and external environment of Walmart as based on this make some recommendations for Walmart. The SWOT analysis for Walmart can be discussed as: SWOT Analysis The SWOT analysis helps organizations and marketers to assess the internal and external environment. For any organization, Strength and Weaknesses refers to internal environment and Opportunities and Threats refers to external environment. The SWOT analysis for Walmart can be discussed as: STRENGTHS The company has deep pockets to make investments Walmart is the largest retailer in world and it can easily achieve the economies of scale in different markets The company has efficient supply chain that helps the company to save money Walmart has huge bargaining power over suppliers WEAKNESSES It is reported that the working conditions at Walmart is not good. The employees and workers have often complained about the bad working conditions in factories. The company is under scanner of environmentalists Walmart has very limited focus on sustainable development and Corporate Social Responsibility practices THREATS The threat from competition is one of the biggest threat for Walmart There also exists threat from government regulations, legal policies Threat from environmentalists and their agenda (Zhu Kraemer, 2005) OPPORTUNITIES The biggest opportunity for Walmart is to expand in the emerging and developing markets like India The opportunity to enter the Internet and e-commerce market as e-retailing has its own advantages Customer Market Analysis The retail market is divided into fragmented sector and un-fragmented sector. Walmart operates in un-fragmented sector or organized market. The customer segmentation, targeting and positioning for Walmart can be discussed as: Segmentation: Walmart has done the segmentation on the basis of income. Walmart believes that cost is one of the most important factors when they buy groceries (Foster, 2104). Targeting: Walmart targets the people who values cost. Walmart has established cost leadership position in the market and it targets the people in lower income group and middle income group. Positioning: Walmart positioning resonates well with its business level strategy for cost leadership. The company positioning is to give maximum benefits to customers through discounts and offers (Gopalakrishna Subramanian, 2016). Country of Expansion Walmart already has its stores in developed regions like USA, Europe, Australia. The next logical step for Walmart is to expand in the developing and emerging markets like India. The competition is high in India; however, the market is not fully saturated. There is a scope for large players like Walmart to expand its business in India (Klein Mueller-Lankenau, 2004). The only problem with Indian market is that the retail industry is highly fragmented. There are a large number of small players who have small retail shops. The biggest advantage with Walmart is its strategy of cost leadership. The Indian customers are highly price sensitive and they would want to shop at Walmart. Moreover, the customer switching cost is very less in retail industry. Therefore, customers would not mind to switch to Walmart if it is able to offer better prices than its competitors. Recommendations for Walmart It is important that the entry decision of Walmart in Indian market should be based on the analysis of various internal and external factors. Some of the recommendations for Walmart in terms of marketing mix can be discussed as: Product: The product is the key element of marketing mix. For Walmart, the product would be quality of products at its stores. It is recommended that Walmart should have tie-up with the quality suppliers in Indian market so that it can get quality material. Price: Indian consumers are too much price sensitive. they would want to shop at Walmart. Moreover, the customer switching cost is very less in retail industry. It is recommended that Walmart should continue its cost leadership strategy in Indian market and it must keep the prices low as compared to the prices of competitors (Baron Capo, 2017). Place: In the first phase of expansion, Walmart should target the urban market in India. It is recommended that Walmart should open its stores in tier-1 city like Delhi or Mumbai. Once Walmart has achieved some business in urban market, it can further expand its stores. Promotion: In this era of Internet, social media is the powerful way to reach out to consumers. It is recommended that Walmart should use social networking methods like Facebook and Twitter to reach out to consumers. With social media methods like Facebook, Walmart can create awareness in the masses about its unique selling proposition like cost leadership. Conclusion The above paper discusses the internal and external marketing environment of Walmart. Based on above discussion, it can be said that Walmart is doing really well in the developed market and it has the option and scope to enter in developing market. The company should consider India as its next destination. The change management could be an issue while entering the Indian market due to various cultural issues. However, the collaboration with local players in the Indian market would enable Walmart to overcome the change management issues. References Baron, M.L. and Capo, C., 2017. The Impact of Proximity on Resistance to Foreign Ventures: The Cases of India and Japan.The Copenhagen Journal of Asian Studies,34(2), pp.77-107. Foster, A., 2014.Multinational firms in India: Conducting ethical business(Doctoral dissertation, University of Arkansas). Gopalakrishna, P., Subramanian, R. and Fleischmann, D., 2016. WALMART IN INDIA.Journal of the International Academy for Case Studies,22(3), p.99. Klein, S., Mueller-Lankenau, C. and Wehmeyer, K., 2004. Developing a framework for multi channel strategies. An analysis of cases from the grocery retail industry.BLED 2004 Proceedings, p.9. Zhu, K. and Kraemer, K.L., 2005. Post-adoption variations in usage and value of e-business by organizations: cross-country evidence from the retail industry.Information systems research,16(1), pp.61-84.

Mills Utilitarianism Analysis free essay sample

Thesis: Objectors of Utilitarianism states that there is no time for calculating and weighing the effects on utilizing the general happiness. On the contrary, Mill says that mankind has been learning by experience the tendency of actions in order to know what is right and wrong. The rules of morality is improvable, therefore we should pass all that experience on others. However, improving the rules of morality is one thing, but to educate it to the younger is another; since there is still much to learn about the effects of actions on general happiness, and all rational people go through life with their minds made up on the common questions of right and wrong. Reasons: 1. Philosopher and the human: They have to acquire experience about the effects of some actions on their happiness and improving it or at least maintain it. . Traveler: Mill uses the traveler going for his destination as for if a man needs to follow the rules of general happiness, we should open the way and direct him to the knowledge, and not to forbid it. We will write a custom essay sample on Mills Utilitarianism Analysis or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page 3. Sailors: They go to sea with it calculated on the Nautical Almanac. Therefore, as for the people, they go on the sea of life with a made up mind on the common questions of right and wrong, and more complicated questions of wise and foolish. Discussion: Mill’s defend against the objectors of Utilitarianism is that the rules of general happiness are made up by the experience of the people. Also, it is improvable by teaching it to the younger and other people. But, he also argues that human are rational creature. Human are capable of answering the questions of right and wrongness by their own experience, and they also capable of learning and experiencing more on their way of life.